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The difference is Innate®.


To create White Russet™ potatoes, we improved specific traits with wild and cultivated potato genes using proven biotechnology. We call this technology “Innate®”.

We have also made improvements to disease protection through plant biotechnology. Utilizing genes of interest from traditional plant varieties to improve potato performance.

Using this technology, we were able to reduce the activity of the enzymes responsible for browning and minimize blackspot bruising.

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A visible difference.

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White Russet potatoes next to conventional potatoes hours after preparation. Actual results may vary.